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Greenville Business Magazine

BMW of North America Reports Q4 2021, Full Year 2021 U.S. Sales Results

Jan 28, 2022 10:45AM ● By David Dykes

BMW of North America reported Q4 2021 and full year 2021 sales results for the BMW and MINI brands in the U.S., with BMW brand sales increasing 20.8 percent for the year.

BMW said that in the fourth quarter of 2021, BMW brand sales in the U.S. totaled 93,031 vehicles, a 5.8 percent decrease from the 98,750 vehicles sold in the fourth quarter of 2020.

For the full year 2021, BMW brand sales increased 20.8 percent on total sales of 336,644 compared to the 278,732 vehicles sold in 2020.

Meanwhile, BMW said MINI brand sales in the U.S. totaled 7,860 vehicles in the fourth quarter of 2021, a decrease of 8.1 percent versus the 8,549 vehicles sold in the fourth quarter of 2020. 

For the full year 2021, MINI brand sales increased 6.4 percent on total sales of 29,930 vehicles compared to the 28,138 vehicles sold in 2020.

Company officials said that while the automotive industry continues to navigate the challenges of the ongoing global pandemic and associated supply chain issues, BMW Group once again has shown a positive year of growth in the U.S. 

That was delivered on the strength of the company’s dynamic product portfolio, flexibility of its global production network, and strong dealer collaboration, the officials said. 

The company and its network of dealer partners have worked together to manage inventory levels and fulfill strong customer demand for new vehicles, the officials said. 

In the first quarter of 2022, BMW customers will begin to take the first deliveries of two all-new, fully electric offerings – the BMW iX Sports Activity Vehicle and BMW i4 Gran Coupe.

“We are proud of the success we achieved in another unusual year and look forward to building on that as we accelerate our electric vehicle strategy in 2022,” said Sebastian Mackensen, president and CEO, BMW of North America. “I would like to thank our dealers for their flexibility and perseverance, and our customers for their loyalty to our brand as we work to meet the strong demand for BMW vehicles in the U.S.”

In addition, BMW said 23,180 BMW certified pre-owned vehicles were sold during the fourth quarter of 2021, a 10.2 percent decrease from the same quarter a year ago. 

For the full year 2021, BMW certified pre-owned sales totaled 109,743 vehicles, a 1.1 percent increase from the 108,593 vehicles sold in 2020.

BMW also said 1,720 MINI certified pre-owned vehicles were sold during the fourth quarter of 2021, a 20.9 percent decrease from the same quarter a year ago. 

For the full year 2021, MINI certified pre-owned sales totaled 10,527 vehicles, a 10.9 percent increase from the 9,490 vehicles sold in 2020.

BMW of North America, LLC has been present in the United States

since 1975.

The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; Designworks, a strategic design consultancy based in California; a technology office in Silicon Valley, and various other operations throughout the country.

BMW Manufacturing Co., LLC in South Carolina is the BMW Group global center of competence for BMW X models and manufactures the X3, X4, X5, X6 and X7 Sports Activity Vehicles.