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Greenville Business Magazine

Infinity Marketing Expands Media Partnership With Clayton

Feb 18, 2019 12:58PM ● By Kathleen Maris

Infinity Marketing, an award-winning marketing firm, will support Clayton Homes with the media strategy and execution of its Prefabulous Campaign.

“Through Infinity’s fully integrated strategy and execution, we are confident in our ability to elevate the Clayton brand across the nation,” said Bo Rogers, vice president of client services at Infinity. “Clayton is one of the nation’s leading home builders, and we look forward to growing our relationship with this visionary company.”

“We have worked with Infinity for years on the retail side of the business, and they have been a huge part of our growth and success,” said Carl Hill, vice president of marketing for Clayton Homes. “Now that Infinity is also supporting our Prefabulous campaign, we are in a better position than ever to look at all of our media investments holistically, and we expect great things to come as our relationship continues to grow."

Infinity will execute a fully integrated media mix of offline and online tactics across Clayton’s national footprint. This campaign development comes in addition to the DJ influencer and media support Infinity provides to more than 350 Clayton Homes retailers across the country.