), a marketing agency that specializes in helping big brands market to small businesses (B2SB Marketing®), brought on five new recruits to its growing team in Greenville, S.C., the agency’s U.S. headquarters. The new employees include David Estrada, Elizabeth Matthews, Brandon Bradberry, Caitlin Price,
and Dale Fenton
The new hires are directly related to existing and new client growth. More hiring is anticipated in the coming months.
“Small businesses make our economy turn; they inspire all we do here at Cargo,” explained Cargo Managing Director Dan Gliatta. “Big brands come to us for our expertise in connecting with this passionate, yet under-served audience, and we are hiring to keep up with demand. The war for talent is real, and we’re proud to have hired some of the brightest in the business.”
Estrada will work as Cargo’s production lead and will manage the digital, interactive, experiential and hyper-targeted ad campaigns. He previously worked at Morgan Freeman’s Revelation Entertainment in Los Angeles and Bad Hero Productions in Austin, Texas. He graduated from the University of Texas with a B.S. in Advertising and a B.S. in Radio, Television, and Film.
Matthews is the agency’s new client engagement manager. She comes to Cargo from The Loomis Agency in Dallas, Texas, where she worked as a manager on their Papa Johns account. Prior to that, she worked for Ferebee + Lane on their Blackberry Farm and Coldwell Banker Caine accounts. She is a Clemson graduate.
Bradberry has been hired as a front-end designer. He previously worked at Boeing in Charleston, S.C., as their production test software lead. He also helped build and test the first 787 aircraft in the state of South Carolina. He has served in the Air Force and National Guard. Bradberry graduated from Lander University with a B.S. in Graphic Design.
Price is the brand and business builder for Cargo. She has a background in advertising, marketing, public relations and branding. Previously, she worked at THRUUE Inc., a consultancy. As a publicist, she has worked with New York Times bestselling authors helping brand them online. Price graduated from Florida Southern College with a B.S. in Communications.
Fenton joined Cargo as a front-end developer. He graduated from Clemson University with a B.A. in Architecture and went on to receive his Masters in Architecture from Texas A&M. His web developing and coding skills come from training at The Iron Yard.
Cargo is a new model marketing and advertising agency that specializes in helping brands connect with small businesses, otherwise known as B2SB Marketing®. The agency was established in 2006 and has offices in Greenville, S.C., and Toronto, Ontario. Cargo’s client brands include Lenovo, Mercedes-Benz, Bridgestone, Direct Energy, Mitsubishi Fuso, 3M, Canon Canada and Daimler. For more information visit http://www.thecargoagency.com.
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