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Greenville Business Magazine

Home Team BBQ to Open in Greenville in New Laurens Rd Development

Dec 06, 2018 02:25PM ● By Chris Haire

Home Team BBQ | Provided by Green Olive Media

Home Team BBQ is pleased to announce the opening of its sixth location and expansion into the booming community of Greenville, SC. Based out of Charleston, the award-winning barbecue restaurant is slated to open in mid-2020 in a new J. Darryl Holland development, Holland Park, located downtown at 813 Laurens Rd

Home Team’s chief operating partner and pitmaster Aaron Siegel and partner-chef Taylor Garrigan will join forces with Home Team veterans Tony McKie and Sean Daniher as operating partners of the first location to reside in The Upstate. The multi-regional barbecue concept opened its flagship in 2006, and since has expanded its imprint across South Carolina to three locations, in addition to fourth location in Aspen, CO, and a bustling catering operation. Furthermore, plans have been solidified for a Columbia, SC location, slated to open in early Spring of 2019.

Known for bringing fine dining fundamentals to the slow-cooked meats and comfort food of the South, Home Team BBQ has consistently received accolades for their food and hospitality from local and national publications alike, including Travel + Leisure, Esquire, USA Today, Southern Living, Huffington Post and Food & Wine.Furthermore, Siegel and Garrigan have represented Home Team BBQ on a variety of national television shows, including Food Network’s Chopped and Heatseekers,Fox & Friends, and Cooking Channel’s Late Nite EatsMan Fire Food, and Burgers, Brew & Que. Having interest in expanding into the region’s largest city for a while, the team signed the Laurens Rd. lease on November 27th.

“Greenville has always been an interesting market for us – it’s a city that is definitely taking forward strides from a culinary standpoint that we’re excited to be a part of,” says Siegel. “We’ve really enjoyed the vibrant city while in town for Euphoria Greenville and hope to serve as a consistent dining and leisure option to the surrounding college campuses, food fanatics, and families alike. Between now and opening, we’re looking to involve ourselves in as much as possible in local culinary and charitable events and are really looking forward to becoming a part of the cloth of the Greenville community.” 

Home Team’s Greenville menu will be consistent with previous locations, offering elevated yet approachable, multi-regional barbecue paired with creative sides, fresh salads, tacos and more, in addition to chef-driven daily specials. The menu will also highlight a wide-ranging bar program featuring an expansive American whiskey selection, fun frozen cocktails and local craft beer curated by director of operations Adam Rothstein.

With a 5,500-square-foot interior, Home Team’s Greenville location will offer the same welcoming atmosphere that fans have grown familiar with. Barn wood and weathered metals will make an appearance throughout, and an expansive bar will provide patrons with an ideal place to gather with friends for happy hour or a late-night snack. Outdoors, guests will enjoy a 1,000-square-foot patio that will border the community greenspace and grant easy access for walkers and bikers via the Swamp Rabbit Trail extension. Lastly, parking will be plentiful with close to 175 marked parking spaces to be shared by the development’s proposed brewery and office buildings, as well as several unmarked spaces in the north-westerly adjacent, commonly-owned property. 

 Home Team BBQ plans to begin construction in the summer of 2019 at 813 Laurens Rd., Greenville, SC 29607. Open seven days a week, the restaurant will provide table service, carryout and catering.

Located on Laurens Rd., just southeast of the East Washington St. intersection, Holland Park is a mixed-use development slated to open in the Fall of 2019. Planned by J. Darryl Holland, the 12-acre development will house over 16,000-square-feet of restaurant and retail space in addition to over 12,000-square-feet of office space, all near Greenville’s bustling downtown. The project will also offer easy access to the famous Swamp Rabbit Trail, a 20-plus mile multi-use greenway that traverses along the Reedy River, as well as include Oak Tree Park, a public park named after its twelve large oak trees that have been preserved for over a century.