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Greenville Business Magazine

Daniel Corp. begins work on 10-story Camperdown residential tower

Jul 10, 2018 12:34PM ● By Chris Haire
The last vestiges of the brutalist Main Street home of the Greenville News are no more, and work on the next phase of the Camperdown project has begun -- and a firm with long-time #yeahtTHATgreenville ties is building it.

Today, Birmingham, Ala.-based Daniel Corporation announced that they had started construction on a 10-story, 217-unit residential tower at the Centennial American Properties-led Camperdown project. The Camperdown Residences will feature one-, two-, and three-room luxury apartment homes, with an average size of 1,016 feet, according to developers.

As befitting its prime location in downtown Greenville, the residential property will feature "a resort-style pool, state-of-the-art fitness center, club room with outdoor entertaining area, and a roof top deck with 360-degree views of downtown Greenville from the 11th story vantage point."

“Camperdown is a transformative development with a true ‘Main and Main’ address, located in one of the Southeast’s most dynamic markets,” said Justin Weintraub, executive vice president of Daniel. 

"Fronting on Main Street, situated directly across from the Peace Center and overlooking the acclaimed Liberty Bridge, we are ecstatic to have the opportunity to deliver an ultra-premium for- rent residential experience unparalleled in the market today."

“Given Daniel’s history in Greenville that dates back over 50 years, combined with their track record of delivering transformative, best-in-class developments across the Southeast, they are the perfect partner to join the Camperdown team,” added Brody Glenn, president of Centennial American Properties.

Daniel Corp. can trace its lineage to Daniel Construction Company, which was founded by Charles Daniel in Greenville in 1935. Four decades later, Daniel Construction merged with Flour Corp., making the partnership one of the engineering and construction world’s largest. In 1986, the real estate arm spun off into its own private firm.

Recently, Daniel announced the Legacy Haywood luxury apartment complex near Haywood Mall. It is the second complex from Daniel on the former Fluor property. Daniel bought what would be Haywood Reserve in 2014 and sold the completed luxury apartments in 2017. Legacy is adjacent to Reserve; combined they occupy 26 acres.

“Given our history, we had strong familiarity with the location,” says Weintraub, nothing that Legacy’s name is a tribute to the company’s Greenville beginnings.

The Camperdown project is the centerpiece of the City of Greenville's new East Gateway, which will include the Grand Bohemian boutique hotel and new streetscaping
According to Daniel Corp., Camperdown will offer "150,000 SF of premier office space, 110,000 SF of retail space, 16 for-sale condominiums, a 600+ space parking deck, and an upscale 175-room AC by Marriott Hotel, all surrounding over an acre-sized central plaza. Plaza facing retail will be on the first floor of the residential tower, consisting of a combination of new-to-market and local concepts."

Daniel expects the first apartments to go online in 2020.

The residential tower was designed by Wakefield Beasley & Associates, the general contractor is Brasfield & Gorrie, and the construction financing is provided by Trustmark Bank and Cadence Bank.
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