Photo: Cara Richards. Gallery: Anna Guin.

Crawford Strategy, a full-service agency committed to providing strategic and creative communications solutions to businesses, recently welcomed two new members to their team. Cara Richards has joined the Account Services team as account executive and Anna Guin will support the team as office administrator.

Richards joins the team from Washington, D.C., where she worked as a senior digital marketing manager for a research, technology, and consulting firm servicing the healthcare industry. As an account executive, Richards works closely with United Community Bank to meet their evolving and growing marketing needs. Originally from North Carolina, Richards is a 2012 graduate of the University of North Carolina at Chapel Hill with degrees in Journalism and Global Studies.

“I’m grateful and elated to join a strong team of thinkers and doers at Crawford Strategy,” said Richards. “I can’t wait to see what we can accomplish together.”

A recent graduate of Clemson University with a Bachelor’s of Science in Marketing, Guin is the “gate keeper” of Crawford Strategy’s new offices on West McBee Avenue, managing the daily work flow and serving as the first point of contact when clients arrive. Guin is an experienced choreographer with the Miss South Carolina Scholarship Organization, having assisted the production team since 2014.

“During my interview process, Crawford stood out to me in so many ways. They are always striving for their best in whatever they are doing,” said Guin. “Just from walking through the office, I could tell that the Crawford employees genuinely love their job. Instantly, I knew that starting my career at Crawford was a perfect choice.”